Lionsgate, a leader in the entertainment industry, has announced that they have partnered with GoCoin to integrate Bitcoin payments on their online shop for DVD and Blu-ray discs. Customers that pay with Bitcoin will receive a 25% discount on their orders during the special limited time promotion. In addition to online sales, Lionsgate is also considering the addition of Bitcoin and Blockchain technology into merchandising activities. Lionsgate had total revenue of $2.6 billion in 2014.
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