AI-driven user engagement protocol BonusBlock is ready to launch its native token $BONUS after concluding a successful IDO across multiple leading launch platforms. The protocol’s native token has utility and governance roles within the BonusBlock ecosystem, at the center of which is an innovative marketplace designed to help web3 projects link up with high-quality crypto users.
BonusBlock Sets Scene for Better Project Engagement
Created to address the challenge of acquiring and onboarding high-quality users in an era of gamified quest platforms, bots, and faked follower counts, BonusBlock believes it has the tech to make an instant impact.
This technology includes an AI-powered wallet scoring system that evaluates web3 wallets based on their DeFi and NFT activities, moving beyond mere financial transactions to provide a panoramic view of user engagement. The system can also be manually weighted, enabling projects to identify users whose on-chain activities closely match that of their target audience.
While existing platforms like Zealy, Questn, and Galxe engage users through token economics including airdrops, NFT mints and stablecoin rewards, BonusBlock argues that these methods lead to low-quality user gain: projects might succeed in building a community of sorts but at the expense of liquidity. Moreover, many users don’t stick around for the long haul.
The solution, at least if BonusBlock is to be believed, is to leverage on-chain insights to identify power users, then bring them into the orbit of upcoming projects via a two-sided on-chain marketplace. While the former can demonstrate their DeFi credentials with a proof-of-quality certificate, and earn weekly rewards, protocol devs can access a bespoke white-label dashboard to make connections and manage their community-building efforts more easily.
A New Era of Web3 Community Building
As well as introducing an AI-powered process for verifying users’ on-chain activities across the web3 landscape, BonusBlock eases projects’ burdens by automating mission completion and criteria verification via smart contracts, governed by reward mechanisms and pools, and supported by a diverse set of RPC node providers.
Among other innovations, the protocol introduces the concept of a User Value Token, a non-transferrable soulbound ERC-721 that records users’ track records and is permanently linked to wallet addresses once minted. Because there is no way for users to falsify their score, projects gain peace of mind that they are not hemorrhaging resources marketing to low-quality users.
BonusBlock has wasted no time in establishing key industry partnerships and pursuing collaborations, working with projects as diverse as Injective, Nibiru, Synthr, Elys Network, Oraichain, Axelar, and XION by Burnt. It is also the trusted web3 engagement protocol of the Coinseeker ecosystem.
To date, over 1.3 million web3 users have registered with BonusBlock, attracted by the prospect of earning rewards and onboarding to promising projects and protocols. Over 54,000 users have also participated in the protocol’s incentivized campaign conducted on Elys Network.
BonusBlock hopes to establish itself as the go-to platform for web3 user acquisition. Its innovative approach, combining AI-driven wallet analysis with an on-chain marketplace, is certainly one with the potential to shape the future of blockchain engagement.