AB-CHAIN is a new generation advertising network that allows advertisers to buy ad space from publishers using cryptocurrencies including our new currency, the ABC token.
[Note: This is a press release.]
2017 is the year of ICO. Most companies that raised funds through ICO are actively developing their products. More than half have promised to make it available to the public by 2018. Once their products are on the market, these companies will need to advertise them.
Today, most publishers do not accept cryptocurrencies, primarily because the general demand from traditional companies is not significant enough to justify the adoption of a new type of payment. However, by 2018 the advertising market will be facing an influx of companies raising through ICO, and therefore most of them will have their budgets in cryptocurrencies.
AB-CHAIN will provide companies that have raised money through ICO with an ad network where they can buy online advertising using multiple types of cryptocurrencies and without the need to convert them to fiat. This avoids problems such as low liquidity in the crypto market causing the value to fall when converted and local governments charges taxes over the conversion of cryptocurrencies to fiat.
According to CEO and Co-Founder Vladimir Dyakov:
Presently, traditional publishers sell about 50-70% of their media volume, while the rest remains unsold, therefore they are forced to offer big discounts just to sell the remainder. The use of cryptocurrency will significantly boost their profits, and advertisers will be able to choose among the variety of different publishers. Traditional advertising networks will profit from our business significantly improving their sales potential by attracting new clients from the ICO.
Introducing the ABC Token
The ABC token is designed as a decentralized ERC20 token on the Ethereum blockchain. This allows a smart contract between our clients and AB-CHAIN. The smart contract is a piece of decentralized software and infrastructure that allows our customers to interact with AB-CHAIN by known rules that cannot be changed.
Advertisers who pay in ABC coin receive a 50% discount on AB-CHAIN commission fees. Commonly ad networks charge 20% of commission over all payments. An advertiser paying in bitcoin will be charged 20% commission while an advertiser paying in ABC coin will only be charged 10%.
When a transaction with ABC coin occurs, AB-CHAIN takes a commission of 10%.
Out of that, 50% is burned and the other half is used to make the AB-CHAIN blockchain work. Burning a fraction of ABCs is a way to provide long-term added value benefits to early token buyers.
AB-CHAIN provides a solution for existing ad networks to increase their sales. Technologically it will be RESTful API, including:
- Publishers list synchronization.
- Postbacks that will allow to stop campaign ending by a publisher and/or advertiser.
- Conversion and analytics reporting.
- Payment reporting.
- Payment preferences.
Our advertising rotation system is a cloud-based application scaling, depending on the load of the network. This allows the system to scale for a big volume of advertising without changing the software.
AB-CHAIN is currently preparing a crowdfunding ICO to raise funding for the purpose of conquering the specific market niche of advertising in cryptocurrency for post-ICO companies. The Pre-ICO will take place for 2 weeks, from September 18th until October 1st, 2017. Find out more on our website or by reading our whitepaper.
About AB-CHAIN
AB-CHAIN is new advertising platform that enables advertisers and publishers to connect and use cryptocurrencies to complete their advertising transactions. The platform is being developed by an experienced team of developers and business professionals with experience in fintech and advertising projects such as PINbonus and QIWI Bonus. The company has received a Tier 1 rating by ICObench, an ICO rating platform supported by investors and financial experts, with a rating of 4.8. Risks for investors are considered low due to the transparency of the company’s whitepaper and the burning of the fraction of tokens which will lead to an increase in the token’s price.
Official Website: http://ab-chain.com
Vladimir Dyakov
CEO and co-founder
+7 926 751 7440
vd@ab-chain.com
Cate Lawrence
Head of Communications and PR
+49 01764389 6582
cate@ab-chain.com
Images courtesy of AB-CHAIN
