Cryptocurrency usage and awareness have been increasing in recent times, welcoming more people into the industry. Unfortunately, this boom in popularity also causes some shady characters to emerge, encouraging people to invest in dishonest projects. Consequently, getting authentic information about the crypto space can be difficult at times. Fortunately, people are working to create spaces where getting information is straightforward and trustworthy, like WOM Protocol Pte. Ltd.
WOM Protocol is a social commerce solution that enables brands to leverage word-of-mouth recommendations. The company recently announced a new one-of-a-kind app for users in the crypto space. The app, known as BULLZ, is the first dedicated platform for users to discover and get authentic blockchain and crypto-related recommendations.
The BULLZ app is the first dedicated platform for blockchain and crypto-related social content. Users will be joining a community of people with similar interests, learning and sharing with one another. On the BULLZ platform, users will be able to find the trending projects, discuss them with other crypto enthusiasts and experts, and then earn from that engagement.
For users to qualify for payments, they will need to share their own videos about the projects and companies in the crypto space they love. Users will need to share these videos directly within the app. These authentic recommendations will then be rewarded through WOM Tokens.
About the WOM Protocol, the team at BULLZ says, “WOM Protocol is an economic incentive system that allows users to monetize their honest word-of-mouth recommendations about blockchain-related projects.”
However, before the reward is given, the user’s recommendations will be peer-reviewed and authenticated. Only recommendations deemed authentic, positive, and creative by the community will be eligible for payment. By rewarding real and honest efforts, the team at BULLZ believes awareness for projects will increase faster.
The BULLZ team also believes that the content shared on the app will be useful to industry leaders in the crypto community. These decision-makers will be able to make more informed choices on the projects to be part of based on the community’s responses.
Currently, only the beta version of the app has been released, creators are already exploring its capabilities. The app is available for both Android and iOS users. In the coming months, BULLZ will be releasing additional features as they develop. The team is already working on a leader board of trending projects discussed on the app to gain insight into metrics like engagement with a project.
The recently launched WOM Campaign Manager will help brands and projects access authenticated user-generated content made on BULLZ. The campaign manager will allow them to browse recommendations about their projects from users. It will also help them purchase WOM tokens to boost content and give it more exposure, increasing its chances of being shared on the BULLZ app.
BULLZ could be a beneficial opportunity for creators who are already creating videos about the crypto space. Instead of waiting for brand deals or making lots of content without earning anything, a creator has the freedom to “promote-to-earn” on BULLZ.
