Content creation is what Non Fungible Films is all about, and they take it seriously as one of the Web3 studios that wants to focus on connecting with the mainstream media. They want content creation to be decentralized and to focus on a symbiotic and peer to peer relationship with those who consume content and those who are focused on creating it. NFF is an exciting new rising star inside of the cryptocurrency and NFT space, and it will be very interesting to see where it goes.
Content creation is more about storytelling than ever, and non fungible films might want to introduce you to it’s multi metaverse as well as all the technical aspects that it provides, but they want it to all be wrapped up inside of an engaging story that will keep everyone coming back for more, both watching the content and also gaining rewards from that content.
NFF is going to explore the world of Web3, and focus on sharing its benefits and explaining what could be misinterpreted to people who aren’t quite there yet when it comes to taking the leap towards the decentralized web themselves. That’s going to be the content they create in 2022.
If you are looking to see what content creation looks like in 2022, keep reading. You’re about to find out what is growing in popularity and what’s emerging. With video content being all the rage on social media, it’s only a matter of time when things like NFFs take hold.
Content was made for a certain purpose. To entertain or educate. It depends on the goal that the creators themselves want to achieve.
If you are planning on creating content in your own right, it might be a good idea to keep reading. It will likely give you ideas for what you can put together. With that said, let’s talk more.
What is content creation?
Before we move forward, let’s give you a refresher on content creation (in case you need it). This is the process of coming up with ideas and turning it into a form of content. This can be a video, audio, or even written.
One thing to keep in mind is your target audience. You’ll want to know who it’s aimed at or otherwise it will fall flat. You’ll want to find out who they are and the best way to reach them.
For example, if you are appealing to a younger audience, you may consider TikTok or even Instagram. You can create your content there and you’ll get the best possible engagement.
Content creation and the blockchain
The blockchain is described as a decentralized system. Content creation there can grow in popularity for many reasons. First, the blockchain is not controlled by any kind of authority.
This means the likelihood of content being censored is lesser than on mainstream social media platforms in the current Web. This can be a good thing considering that Big Tech has continuously cracked down on content that may produce some kind of ‘misinformation’.
The blockchain is also intent on helping content creators. Not only is recognition something they want, but also an assurance that the content creation is 100 percent in their control. Content ownership is something that doesn’t get discussed often.
If you create some kind of content and post it somewhere online, you may not completely own it (or even have control over it). Plus, with 100 percent ownership, they can also profit off the content if it’s allowed.
Content creators on the blockchain can earn rewards in the form of cryptocurrencies. The more popular the content, the more rewards they could stand to earn.
Even today, there are plenty of digital content platforms on the blockchain. These include SteemIt, where you can post written content. Also, you can take a look at Flixxo, where you can distribute videos on a decentralized platform.
You can earn their native cryptocurrencies that can be spent or exchanged on their platform. For example, Flixxo has a native token known as FLIXX. These can be exchanged on or off the app.
FLIXX tokens can be used to watch videos or exchange with people inside the network. FLIXX can also be spent outside of the app itself (where accepted).
The tokens can be moved to specific exchanges that will recognize them. They can trade them for other cryptos or sell them outright.
Content creation and the current web
As of right now, we still live in the age of Web 2. Eventually, we’ll get to see Web 3 in the coming years. For now, content creation is relying on a better experience for their audience.
Interactive content is witnessing an increase in use. For example, many creators are implementing quizzes and polls to help tailor a custom solution for their target audience based on a problem they may have. Once completed, a user can enter in their email on a landing page so they receive their results in their inbox.
Video content is still looking to reign supreme in 2022 and beyond. For this reason, standing out will perhaps be one of the greatest challenges. More than three-quarters of marketers have stated that videos are the most effective format they’ve used.
Soon, people will realize that video may be where it’s at. Interactive or short-form content videos are considered two of the best types because it will allow people to participate or act fast. Either way, having a good call to action in place will be a must.
Final Thoughts
If you are looking for ways to create content in 2022, it may be important to consider your options. You can create it on the current web or branch out and try it on the blockchain. If you are someone that is looking for complete ownership and control, the blockchain could serve you the best.
Meanwhile, it’s important to consider whether video content may be right for you. Even if you are camera shy, you can still be able to create videos without ever showing your face. Don’t forget to know who your target audience is and where they may consume such content.
Author: John Tiroud
