When football star Lionel Messi puts something out to his 477 million followers on Instagram, the world takes notice. And this time is no different!
On Thursday, July 6th Messi posted a video, and now everyone wants to know what it means. The video is only 33 seconds long, but it was more than enough for people to get into investigation mode and try to find hidden meanings.
What seems pretty clear is that the video has something to do with the environment, as Messi is kicking away a can labeled pollution. But some internet sleuths may have found more clues.
As noted by some, the video has a billboard in a city that Messi is walking through. If we take a closer look, the billboard seems to display the logo of a blockchain venture called $PLANET.
What is $PLANET, you ask?
Well, we went ahead to look at this blockchain project, and there might be something to this story.
We found that $PLANET is a project that describes itself as a global movement harnessing the power of the blockchain to address crucial social and sustainability challenges for a transparent and sustainable future.
The project was introduced as a fair launch on May 30th, 2023. Ever since its launch, the blockchain project has had an aura of mystery around it, with not much revealed until recently. The community knew that celebrities were involved, and that the aim was to do something to better the planet we live on.
On June 23rd, 2023, PLANET revealed what it had long been hinting at – announcing itself as a platform designed to save the planet by harnessing the power of blockchain technologies.
The transformation saw PLANET begin a movement to address the world’s most pressing sustainability problems as outlined by the 17 United Nations Sustainable Development Goals (SDGs).
Over this time period, the PLANET community has grown many folds, with its Telegram channel boasting over 26K members, and its Twitter 60.9K followers.
As of writing, the token is exchanging hands at $0.000076 USD with a 24-hour trading volume of $11.4 Million.
Launched on the popular Etheruem blockchain, the $PLANET token is currently available for trading on Uniswap v2. On June 18th 2023, $PLANET bridged over to Binance’s BNB Smart Chain (BSC) and has since been available on Pancake Swap. It is also available on centralized crypto exchanges (CEXs) like MEXC, BitMart and Poloniex, with Tier 1 listings reportedly underway according to community insiders.
With its movement, PLANET aims to bring forward the benefits of blockchain technology beyond the financial sector to combat climate change, protect endangered ecosystems, and foster a sustainable future. This way, PLANET and its community will use blockchain for social good.
To achieve its bold ambition, the project mentions that it is “working with the world’s biggest celebrities on sustainability causes dear to them.” There has been talk of one or several GOATs – an acronym for the “Greatest of All Time.” And the community has long been guessing about the identities of these GOATs.
And now, with what seems to be the PLANET logo hidden in a video shared by Messi, the question on everyone’s mind is — could Messi really be talking about this PLANET project?
That’s hard to know until the Argentine professional footballer or the $PLANET team itself comes out and declares it. So for now, we all are left waiting and wondering if the football GOAT is also the first $PLANET GOAT!
Image by Phillip Kofler from Pixabay






