With the sheer amount of crypto projects entering the market every day, it is easy for a project to be swept to the wayside amidst the waves of content for users and investors to explore.
Therefore, new crypto projects need to make a statement and make themselves heard amongst the crowds. But how is a project supposed to go about this?
Using HUH Token (HUH) as an example of a new crypto project currently going viral, we will explore several ways to make a project unique, and some of the best ways to utilise the crypto environment to your advantage, and take your project to the level of success it deserves.
Give Your Project Substance
It should go without saying that, if you want your project to be successful, you need to have a good project in the first place.
Having a project with a clear use case is important, as it is crucial to understand not only how your project will be used, but who will use it. If your project is a meme token, it is important to understand digital social environments and the people that engage with them. Or, if your project is focused more on trading or exchanging, it is important to understand the mindset of more financially motivated crypto users.
HUH Token (HUH), for example, is a blockchain network with a multitude of use cases, including an NFT marketplace, HUH exchange, and charity drive, with their own wallet also available. The token is branding itself as a new alternative to big-name projects like Binance (BNB), and so is targeting alternative crypto users, such as young people and new crypto users.
By using exciting, colourful cartoons, influencer aesthetics, and a multitude of ways to engage, HUH Token (HUH) is combining utility with accessibility, with a fully realised product for users to engage with. This all helps to legitimise the project and bring more users to it.
Use The Digital Environment
As a product of the Internet, crypto projects are in the unique position of being perfectly suited to utilising the digital landscape to their advantage. From social media marketing, viral stunts, and so much more, the digital environment offers many ways to promote new projects.
It is therefore essential for upcoming projects to utilise the potential of digital marketing, to reach a wide audience and make the project known.
HUH Token (HUH), for example, is using social media influencers to push their project, which they have done so far with massive success.
Their success with influencers has not been put together overnight, however. Patience is key when using social media to push your brand.
In January, HUH Token (HUH) had 300 influencers post about their project. This allowed initial interest in the project to form, with word of mouth building an initial userbase. Through continued use of their social media, as well as more postings from influencers, the project was able to gain over 19,000 holders.
Their next stunt is set to use 10,000 influencers and is scheduled for this week. This is likely to push the number of HUH holders even higher, which will in turn help increase the value of the token.
Even during the build-up to this roadblock, the value of the token has risen. This can be explained due to several reasons, however, one potential reason may be because of the likelihood that this roadblock will increase the tokens value, meaning that those buying beforehand the roadblock have a good chance of turning a healthy profit in the aftermath.
Even with this roadblock, however, HUH Token (HUH) is still not finished with its plan to utilise influencers. According to their roadmap, a roadblock in December is scheduled to utilise 50,000 influencers. This is a monumental number, that undoubtedly would make the HUH Token (HUH) brand unavoidable to most crypto users.
Therefore, if you want your project to reach similar heights, look toward HUH Token (HUH) for inspiration. Not only are they utilising the advantages of social media to their advantage, but they are doing so strategically, to maximise the impact their social media stunts have.
Want to know more about HUH Token (HUH)? Check out this article.
Or, find out more at the following links:
Presale: https://presale.huh.social/
Website: https://www.huh.social/
Telegram: https://t.me/HuHToken
Twitter: https://twitter.com/HuhToken
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