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SEC

SEC Cracks Down On Van Eck For Failing To Disclose Influencer Involvement In ETF Launch

Scott Matherson
by Scott Matherson
1 year ago
·
Posted in Bitcoin, Crypto News, SEC
Trusted Editorial content, reviewed by leading industry experts and seasoned editors. Ad Disclosure

American investment advisers, VanEck Associates, have been formally penalized by the United States Securities and Exchange Commission (SEC) for violating transparency laws. The investment company has agreed to pay a substantial penalty fee related to their failure to disclose information about a prominent influencer’s participation in the launch of its Spot Bitcoin Exchange Traded Fund (ETF). 

Related Reading: Aptos To Solana: Check Out Our Own $99 Crypto Smartphone – Details

SEC Charges Van Eck Associates 

On Friday, February 16, the SEC issued a press release on its official website, confirming the formal charges against Van Eck Associates. The charges are related to the SEC’s order in 2021 where the regulatory agency alleged that the investment advisers’ had launched its ETF to track an index based on the favorable sentiments from social media and other sources. 

The regulatory agency contended that the investment advisers were well aware of the index provider’s intention to enlist a popular social media influencer for the promotion of its Social Sentiment ETF. Additionally, the SEC has stated that Van Eck Associates had proposed an appealing licensing fee structure that increased as the ETF grew, to further incentivize the influencer’s marketing efforts. 

BTC market cap currently at $1.014 trillion. Chart: TradingView.com

As a result, the SEC has asserted that Van Eck Associates had failed to disclose the influencer’s involvement in its ETF launch and the associated licensing fee structure to the ETF board. This allegedly deliberate omission has led to the SEC issuing an official penalty fee of $1.7 million.

The Co-Chief of the Enforcement Division’s Asset Management Unit, Andrew Dean, in response to Van Eck’s charges noted that Van Eck Associates’ disregard for transparency laws had limited the board’s ability to assess the economic impact of the licensing arrangement and thoroughly appraise the advisory’s contract for funds.

Van Eck Associates Agree To $1.7M Settlement

In the press release, the US SEC announced that Van Eck Associates had officially consented to pay the $1.7 million settlement charge for violating the Investment Company Act and Investment Advisers Act. Without confirming or denying the allegations, Van Eck Associates has responded by issuing a “cease and desist order” and an official censure, in addition to the agreed-upon penalty settlement. 

Related Reading: Change Of Heart? Crypto Skeptic US Senator Honors Bitcoin Creator Satoshi Nakamoto

As of February 16, VanEck’s ETF has garnered almost $76 million in total assets under management. Since its launch, the investment management company has also witnessed significant inflows into its ETF. 

Additionally, the digital asset investment company is poised to witness more gains according to Van Eck’s head of digital asset research, Matthew Siegel who predicts that over $2.4 billion is expected to flow into the recently approved Spot Bitcoin ETF in the first Quarter of 2024. 

Featured image from Adobe Stock, chart from TradingView

Editorial Process for bitcoinist is centered on delivering thoroughly researched, accurate, and unbiased content. We uphold strict sourcing standards, and each page undergoes diligent review by our team of top technology experts and seasoned editors. This process ensures the integrity, relevance, and value of our content for our readers.
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Scott Matherson

Scott Matherson

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Scott Matherson is a leading crypto writer at Bitcoinist, who possesses a sharp analytical mind and a deep understanding of the digital currency landscape. Scott has earned a reputation for delivering thought-provoking and well-researched articles that resonate with both newcomers and seasoned crypto enthusiasts. Outside of his writing, Scott is passionate about promoting crypto literacy and often works to educate the public on the potential of blockchain.

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