• Press Releases
    • Submit a press release
    • Read All
  • Advertise
  • Contact us
Crypto.com Logo Crypto.com Logo
Bitcoinist.com
No Result
View All Result
  • Bitcoin
    • News
    • Price
    • Businesses
    • Acceptance
    • Technology
    • Investment
    • Regulation
    • Reviews
    • All Bitcoin News
  • Altcoins
    • News
    • Price
    • Ethereum
    • Ripple
    • Litecoin
    • EOS
    • NAGA
    • All Altcoin News
  • Tech
    • Blockchain
    • Security
    • FinTech
  • Industry
    • Press releases
  • Price
    • Bitcoin Price
    • Ethereum Price
    • Litecoin Price
    • Binance Coin Price
    • Monero Price
    • MimbleWimbleCoin Price
  • How to
    • Buy gift cards/mobile Top Ups with Cryptos
    • What Is Bitcoin?
    • Best Bitcoin Wallet
    • Bitcoin vs Ethereum
    • Why Use Blockchain Technology?
    • Bitcoin Cash ABC vs. Bitcoin Cash SV
    • How to Buy Cryptocurrency
    • Bitcoin Mining
    • Best Bitcoin Brokers
    • Best Bitcoin Forex Brokers
    • How To Earn Btcoin
    • What is Facebook Libra?
    • Ripple and XRP: The Complete Guide
  • Play Games
  • BET&WIN
  • Bitcoin
    • News
    • Price
    • Businesses
    • Acceptance
    • Technology
    • Investment
    • Regulation
    • Reviews
    • All Bitcoin News
  • Altcoins
    • News
    • Price
    • Ethereum
    • Ripple
    • Litecoin
    • EOS
    • NAGA
    • All Altcoin News
  • Tech
    • Blockchain
    • Security
    • FinTech
  • Industry
    • Press releases
  • Price
    • Bitcoin Price
    • Ethereum Price
    • Litecoin Price
    • Binance Coin Price
    • Monero Price
    • MimbleWimbleCoin Price
  • How to
    • Buy gift cards/mobile Top Ups with Cryptos
    • What Is Bitcoin?
    • Best Bitcoin Wallet
    • Bitcoin vs Ethereum
    • Why Use Blockchain Technology?
    • Bitcoin Cash ABC vs. Bitcoin Cash SV
    • How to Buy Cryptocurrency
    • Bitcoin Mining
    • Best Bitcoin Brokers
    • Best Bitcoin Forex Brokers
    • How To Earn Btcoin
    • What is Facebook Libra?
    • Ripple and XRP: The Complete Guide
  • Play Games
  • BET&WIN
Bitcoinist.com
No Result
View All Result
It's another sports splash this week.
Nexo

Crypto Corner: The Sports Slice

Taylor Scott by Taylor Scott
8 months ago
in Crypto News
0

What do Steph Curry, Rob Gronkowski, and a UCLA basketball player all have in common? Sure, they’re all on recognizable sports teams. However, they also all hit the newswire for some of their action in crypto this week.

Let’s recap everything from the past week at the intersection of sports and crypto.

5 BTC + 300 Free Spins for new players & 15 BTC + 35.000 Free Spins every month, only at mBitcasino. Play Now!

The Sports Slice

Steph Curry Is The Latest Sports Ambassador For FTX

NBA superstar Stephen Curry is the latest ambassador for emerging crypto exchange FTX. The move comes just days after Curry inquisitively asked Twitter for a perspective on crypto.

At the end of August, we covered Curry’s journey in securing an NFT from the Bored Ape Yacht Club series. The deal with FTX will include charitable giving to Curry’s foundation. Additionally, it will lock in Curry as an ambassador alongside the likes of NFL athletes Tom Brady and Trevor Lawrence.

Crypto.com’s Latest Sports Sponsorship Partner

Crypto.com has leaned on a lot of traditional sport sponsorship deals. This week, the platform locked in another substantial sponsorship partner. Soccer behemoth Paris Saint-Germain (PSG) came to terms with Crypto.com in a deal that solidifies the exchange as the official cryptocurrency partner.

BitStarz Player Lands $2,459,124 Record Win! Could you be next big winner?
Get 110 USDT Futures Bonus for FREE!

A substantial portion of the sponsorship fee will be paid in crypto token CRO, as our team reported on earlier this past week. PSG joins a growing list of partners for Crypto.com, which include the likes of the UFC, Formula 1, and Serie A.

PSG has the highest volume fan token in the NFT market, according to CryptoSlam. The club’s signing of soccer star Lionel Messi made headlines as a portion of Messi’s salary is to be paid in the fan token.

This new deal could very likely introduce the club to more crypto-first initiatives.

Related Reading | NFTs In A Nutshell: A Weekly Review

Voyager Digital Partners With Rob Gronkowski 

Talent partnerships with exchanges didn’t start or stop with Curry’s deal with FTX this past week. Voyager Digital released a press release announcing a new partnership with four-time Super Bowl champion Rob Gronkowski. The tight end has had a successful career paired with pioneering quarterback Tom Brady.

The deal will include a number of campaigns with the tight end. Gronkowski was one of the first NFL athletes to release his own NFTs on Ethereum, featuring iconic Super Bowl moments.

As crypto exchanges continue to work for an increase in market share, both in the U.S. and beyond, expect increasing amounts of deals with top athletes to hit the newswire.

PSG's new deal with Crypto.com is difficult to valuate; however, the PSG fan token has shown strong growth this year through a number of headlines coming to market. | Source: PSG-USD on TradingView.com

Sorare And La Liga Pair Up

Last month, our team at Bitcoinist reported on Top Shot creators Dapper Labs partnership plans with soccer league LaLiga to build out an NFT marketplace – expected to be similar to what we’ve seen from Top Shot thus far – sometime next year.

This week reports have come to market that LaLiga has paired up with Dapper competitor Sorare in on non-fungible token sports partnership deal. Sorare will launch NFTs of players in the league that fans can play with, trade, and buy.

What this means for the potential deal with Dapper remains to be seen, should it even still be on the table. The transitory nature of NFTs across different centralized marketplaces continues to be a hot topic in NFT communities as the space evolves and grows. LaLiga could prove to be an interesting case study around exactly this.

The UCLA Athlete Who’s Introducing Their Own Token

UCLA basketball reserve Jaylen Clark made headlines this past week, as he announced his intent to be the first collegiate athlete to have his own cryptocurrency token. Clark made the announcement on his YouTube page.

The basketball athlete has over 20,000 YouTube subscribers and over 50,000 Instagram followers that will be exposed to Clark’s $JROCK token. Clark has already monetized his YouTube account as he joins a growing list of collegiate athletes that look to take advantage of emerging name, image, and likeness (NIL) legislation that is coming to market.

Shaq Says: “I Don’t Understand It”

Sure, each week here at Bitcoinist we cover a lot of new partnerships and sponsorship deals that happen across crypto and sports. It’s not often that sports stars show some cautious optimism. NBA legend Shaquille O’Neal was asked on CNBC Make It why he hadn’t yet invested in crypto.

“I don’t understand it,” O’Neal said. “So I will probably stay away from it until I get a full understanding of what it is.”

Respect to Shaq for keeping it honest during a time where sports partnerships with exchanges and platforms are on fire.

Related Reading | Comparing Bitcoin Blockchain Data Size To Today’s Hottest Tech

Featured image from Pixabay, Charts from TradingView.com
ShareTweetShareShare

Sign Up for Our Newsletter!

For updates and exclusive offers enter your email.

I consent to my submitted data being collected and stored.
Taylor Scott

Taylor Scott

Taylor specializes in crypto activity across sports and entertainment. With nearly a decade of engagement with cryptocurrency, Taylor has spent several years working in talent representation with musicians, comedians, and speakers, and achieved a Sports Business MBA in 2020.

Related Posts

Fed Report: 12% Of American Adults Invested In Crypto In 2021

Fed Report: 12% Of American Adults Invested In Crypto In 2021

17 mins ago
US Rep Madison Cawthorn Under Investigation For Promoting Meme Crypto Token

US Rep Madison Cawthorn Under Investigation For Promoting Meme Crypto Token

5 hours ago
liquidations

Liquidations Settle As Bitcoin Regains Footing Above $30,000

10 hours ago
Ethereum

Ethereum Co-Founder Hints That The Merge Could Experience A Delay

1 day ago
Crypto.com

Crypto.com Steps Up To Boost Security And Privacy Studies Via Donations

2 days ago
Bitcoin

Bitcoin Pizza Day: Celebrating The $300-Million Pizza Order – And Other Fun Facts

3 days ago

Bitcoin news portal providing breaking news, guides, price analysis about decentralized digital money & blockchain technology.

Bitcoin

  • News
  • Price
  • Businesses
  • Acceptance
  • Technology
  • Investment
  • Regulation
  • Reviews

Altcoins

  • News
  • Price
  • Ethereum
  • Ripple
  • Litecoin
  • EOS
  • NAGA

Categories

  • Blockchain
  • Security
  • FinTech
  • Technology
  • Trending
  • Breaking News
  • Press Releases
  • How to

Pages

  • Contact us
  • Editorial Policy
  • Advertise
  • Crypto Prices from Nomics
© 2022 Bitcoinist.com. All Rights Reserved.
  • Bitcoin
    • News
    • Price
    • Businesses
    • Acceptance
    • Technology
    • Investment
    • Regulation
    • Reviews
    • All Bitcoin News
  • Altcoins
    • News
    • Price
    • Ethereum
    • Ripple
    • Litecoin
    • EOS
    • NAGA
    • All Altcoin News
  • Tech
    • Blockchain
    • Security
    • FinTech
  • Industry
    • Press releases
  • Price
    • Bitcoin Price
    • Ethereum Price
    • Litecoin Price
    • Binance Coin Price
    • Monero Price
    • MimbleWimbleCoin Price
  • How to
    • Buy gift cards/mobile Top Ups with Cryptos
    • What Is Bitcoin?
    • Best Bitcoin Wallet
    • Bitcoin vs Ethereum
    • Why Use Blockchain Technology?
    • Bitcoin Cash ABC vs. Bitcoin Cash SV
    • How to Buy Cryptocurrency
    • Bitcoin Mining
    • Best Bitcoin Brokers
    • Best Bitcoin Forex Brokers
    • How To Earn Btcoin
    • What is Facebook Libra?
    • Ripple and XRP: The Complete Guide
  • Play Games
  • BET&WIN

© 2021 Bitcoinist. All Rights Reserved.

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy Center or Cookie Policy.